X's New Video Tab + Eleanor Terrett Q&A + Our NYSE Show | The Liftoff (May 2026)

Welcome to The Liftoff. A monthly newsletter that will never be monetized. We’ll share industry secrets from the world of live streaming. Updates to platforms, new shows launched, and insights from the best live creators in the game.

A quick bit about me: I’m an ex-CNBC producer turned founder of Brooklyn-based Launch Live Now. We build independent live streams for clients. We do not own any of these shows. We help independent creators achieve broadcast-caliber quality productions streamed directly to their audiences. We firmly believe this is the future of media… and OpenAI and the VC world seem to agree.

Let’s get right into it. Here’s the full slideshow if you’re on a small screen.